Ecommerce storeNov 5
Fireball Magic Wand Dropshipping Store
An Italy-based Shopify store dropshipping China-made fireball wands and flash paper. Most of its lifetime sales came before September 2025.
- Ask
- $25K
- Profit
- $17.1K
- Multiple
- 1.5x
- Ask
- $25K
- Revenue
- $36.6K
- Profit
- $17.1K
- Margin
- 47%
- Multiple
- 1.5x
- Age
- 2 yrs (Jul 2024)
How it rates
ValuationFair
Other ecommerce stores we've tracked mostly ask 1.5–3.3x profit, or 1.3–2.8x adjusted for its short history or recent decline; this one asks 1.5x.
Durability
Started in July 2024, and its 2025 holiday sales were a fraction of 2024's.
Hands-off—
Run by the founder alone; hours aren't stated.
Why it's interesting
- Sales from January to August 2026 reached $32,231, up 21.5% on the same months of 2025, before the Halloween and holiday season the listing names as its peak.
- As a dropshipper with stock of only about $2K, the store leaves packing and shipping to its suppliers, so a buyer wouldn't take over a warehouse.
- In the last 30 days, Shopify credited $912.82 of sales to ChatGPT under any-click attribution, which suggests AI shopping tools may become a traffic source.
What to watch
- The figures imply about $97K of sales from July to December 2024 but only about $4.4K from September to December 2025, the Halloween and holiday season it calls its busiest.
- Last month brought $1.8K of revenue and $775 of profit, well below this year's average of about $4K in sales a month.
- The products come from China and the flash paper is flammable, so the supplier's shipping times and any carrier limits on it shape delivery.
Ask the seller
- Why did sales from September to December 2025 fall so far below the same months of 2024, and can monthly sales and ad spend since July 2024 be shared?
- Which channels bring buyers today, and how much is spent on ads each month?
- Has the China supplier ever had flash paper held or refused in shipping as a flammable item?
Growth plays
- Sell refill-paper subscriptions to wand buyers, so the one consumable in the range reorders automatically.
- Offer bulk wand and paper packs to children's party entertainers and magic clubs, who use the effect repeatedly.
Nov 5Added to Acumen Wire