Courses & coachingNov 4
LinkedIn Lead-Generation Sales Coaching Business
Business owners watch a recorded webinar, book their own sales call and buy LinkedIn lead-generation coaching, usually after one 45-minute conversation. The seller still runs the sales calls.
- Ask
- $239K
- Profit
- $78.9K
- Multiple
- 3.0x
- Ask
- $239K
- Revenue
- $210K
- Profit
- $78.9K
- Margin
- 38%
- Multiple
- 3.0x
- Age
- n/d
How it rates
ValuationFair
Other course and coaching businesses we've tracked mostly ask 1.9–3.1x profit; this one asks 3.0x.
Durability
Revenue doubled this year, but clients come from webinar attendees bought monthly, and its age isn't stated.
Hands-off
The seller works under 20 hours a week closing sales; a retained coach delivers the coaching.
Why it's interesting
- January–September 2026 revenue reached $179K, double the same months of 2025, and profit over the last six months annualizes to $97K, 23% above the trailing 12 months.
- Booking is automated: the recorded webinar runs once or twice a week, attendees book their own calls with no setters, and nine in ten clients pay upfront or through third-party financing.
- The coaching is delivered by a long-time associate of the seller (seven years) who is paid $90 per call and will stay on, so there is no payroll; the business has 50+ five-star reviews.
- The seller will hire and train a closer before handover, then sit in on sales calls, train reps and re-record the webinar during the transition.
What to watch
- The listing gives two revenue figures: $263K in its header, with no period, and $210K for the last 12 months in its text, which pairs it with about $78K of profit. The figures here use $210K; on the header figure the margin would be 30%, not 38%.
- The seller is the closer today, spending almost all of a sub-20-hour week on calls, and the replacement closer has not been hired, so the close rate after handover is unproven.
- Growth depends on about $6K a month paid to an outside provider for webinar attendees, and margins narrowed as that spend rose; a price rise or lost supply would slow the funnel.
Ask the seller
- Which revenue figure is correct, $263K or $210K, and what period does each cover?
- What is the call close rate, and has anyone other than you closed sales at a similar rate?
- What does the attendee provider charge per attendee, and is there a contract or exclusivity?
Growth plays
- Bring the lead system in-house, which the seller prices at about $10K upfront plus $1–2K a month, against roughly $6K a month now paid for attendees.
- Offer a lower-priced group membership to webinar attendees and booked callers who decline one-on-one coaching.
- Sell a renewal package to clients finishing their one-to-three-month coaching block, delivered by the same per-call coach.
Nov 4Added to Acumen Wire