Maritime and Logistics Subscription App
Mobile appThis maritime and logistics subscription app ranks in the top three for its main search terms on both app stores and signs up about 1,600 new subscribers a month.
Ask $1.01M · Profit $273K · 3.7x · Empire Flippers
Oct 26
- Ask
- $1.01M
- Revenue
- $349K
- Profit
- $273K
- Margin
- 78%
- Multiple
- 3.7x
- Age
- 2 yrs (Dec 2023)
- Label
- Worth Studying
- Reason
- Very high margins and fast growth, but it first made money in December 2023, too young to rate as a purchase.
Why it's interesting
- About 10,000 paying subscribers, roughly 90% of them on yearly plans, with monthly and lifetime plans also offered.
- Revenue grew 112% and profit 107% over the last 12 months, per the marketplace listing.
- A 78% margin, with top-three organic rankings on both the App Store and Google Play bringing in new subscribers.
What to watch
- Only about 40% of yearly Google Play subscribers renew, so most of the paying base must be replaced each year; the App Store rate is not given.
- New sign-ups depend on holding top-three search rankings, so a ranking drop or a new competitor would hit income directly.
- With most subscribers paying a year up front during a growth spurt, the 12-month profit may include cash for service still owed.
Who it fits
A buyer comfortable with app store marketing and subscription numbers who can keep a niche app updated, with about $1M to invest.
Ask the seller
- What is the yearly renewal rate on the App Store, and how has the Google Play rate moved since launch?
- Is profit counted when a yearly plan is sold or spread across the subscription year?
- Who maintains the app today, and how many hours a month does keeping it updated take?
Oct 26Added to Acumen Wire