Neck Pain Relief Subscription App
Mobile appLaunched in 2025, this app sells personalized plans of short routines for neck pain and stiffness to desk workers, and about 1,300 people now pay for it.
Ask $249K · Profit $119K · 2.1x · Acquire.com
Oct 28
- Ask
- $249K
- Revenue
- $267K
- Profit
- $119K
- Margin
- 45%
- Multiple
- 2.1x
- Age
- 1 yr (Jan 2025)
- Label
- Small Growth Play
- Reason
- A finished app with a 45% margin and 63% growth, small enough for a marketer to scale.
Why it's interesting
- $119K of profit on $267K of revenue over the last 12 months, less than two years after launch; last month brought $19.7K of revenue and $10.1K of profit.
- Revenue grew 63% over a period the listing does not state; onboarding is automated, the acquisition funnel is established, and the seller runs it alone.
- A clear audience and problem: 10 to 12 minute routines for neck pain, posture and stiffness aimed at people who sit at a desk all day.
What to watch
- The seller lists "business challenges" alongside starting a new venture as reasons for selling, without explaining them.
- The acquisition channel is not named; if it is paid social or app-store ads, as is common for wellness apps, rising ad costs would cut straight into the margin.
- Last month's $19.7K is below the $22.3K monthly average of the last 12 months, which may mean growth has stalled recently; churn is not disclosed.
Who it fits
A subscription-app marketer with about $250K who is comfortable running paid acquisition and testing onboarding funnels.
Ask the seller
- What are the "business challenges" listed among your reasons for selling?
- Which channel brings in new subscribers, and what does each paying subscriber cost to acquire?
- How many subscribers cancel each month, and has that rate changed this year?
Growth plays
- Sell team plans to employers' workplace wellness programs, which already pay for benefits aimed at desk staff with posture and neck problems.
- Partner with ergonomic chair and standing-desk sellers to include a free trial of the app with each purchase.
Oct 28Added to Acumen Wire