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Science and Hobby Product Brand

Amazon brand

Its best-selling science and hobby product carries an Amazon's Choice badge, and sales have jumped after content creators featured it without being paid.

Ask $425K · Profit $133K · 3.2x · Empire Flippers

Nov 2
Ask
$425K
Revenue
$277K
Profit
$133K
Margin
48%
Multiple
3.2x
Age
2 yrs (Sep 2024)
Label
Worth Studying
Reason
Profitable at a 48% margin and growing fast, but just over 2 years of sales on 2 products is too short a record to buy on.

Why it's interesting

  • Revenue rose 208% and profit 176% over the 11 months shown on the marketplace card, at a 48% margin.
  • The lead product has 350+ reviews averaging 4.7 stars and an Amazon's Choice badge.
  • The seller reports about 1 hour of work a week, and roughly 6 months of inventory is on hand (not included in the price).

What to watch

  • Only two SKUs, with one product carrying the business, so a new competitor or a listing problem on that product would hit most of the revenue.
  • Sales spikes followed unpaid creator posts, so the past year may overstate steady demand; at 3.2 times profit, a buyer is betting the spikes keep coming.
  • A single sourcing partner supplies both products, and the Seller Central legal entity is locked to the US.

Who it fits

A hands-off buyer with Amazon experience who can fund the price plus the on-hand inventory and wants to turn creator buzz into a repeatable channel.

Ask the seller

  1. What share of the last 12 months' sales came on creator-driven spike days versus ordinary days?
  2. What is the 6 months of inventory worth at cost, and must the buyer take all of it at closing?
  3. Who owns the product design and any tooling, and is there a written agreement with the sourcing partner?

Growth plays

  • Seed free units to science-education and hobby creators on TikTok and YouTube with tracked links, so the unpaid spikes become a planned, repeatable channel.
  • Raise Amazon ad budgets on the lead product whenever a creator post goes live, to catch the extra branded searches each spike brings.
Nov 2Added to Acumen Wire
View at Empire Flippers ↗

Acumen Wire labels

Every business here gets one label: the reason it made the list. Listings that fit none are left out.

Solid Business, Fair Price
Established (5+ years), profitable (20%+ margin), steady, and fairly priced. A serious candidate to buy.
Solid Business, High Price
Meets the same quality bar, but the asking price is hard to justify.
Worth Studying
An interesting model or growth story, or a larger business that doesn't meet the Solid bar. Better to learn from than to buy.
Small Growth Play
A small working business ($25K+ revenue, $10K+ profit) that a skilled marketer could grow.