It syncs Stripe payments and invoices into the accounting tools German online businesses use, and its solo founder says it keeps growing without any marketing.
Ask $523K · Profit $120K · 4.4x · Acquire.com
Oct 28
- Ask
- $523K
- Revenue
- $158K
- Profit
- $120K
- Margin
- 76%
- Multiple
- 4.4x
- Age
- 4 yrs (May 2022)
- Label
- Small Growth Play
- Reason
- Small but very profitable at a 76% margin, with low churn and a focused German niche a marketer could push further.
Why it's interesting
- $120K of profit on $158K of revenue over the last 12 months; last month brought $16.4K of revenue and $12.5K of profit.
- 168% annual growth across 500+ customers with no reliance on a few large ones, and churn listed at a stable 1-3%.
- The seller says it still grows 6-7% a month without active work, and it is run by one person on a B2B subscription.
What to watch
- At 4.4x profit and 3.3x revenue, the ask is full for a solo-run tool in one country's niche.
- It depends on Stripe's API and on the APIs of German accounting tools the listing does not name; any of them could change access or build a native sync.
- Listed ARR of $126K sits below both the $158K earned in the last 12 months and last month's pace of about $197K a year, so the figures need reconciling.
- Built for German bookkeeping on Azure, C# and Flutter, it likely needs an owner who can handle German-language support and German accounting rules.
Who it fits
A German-speaking SaaS operator or accounting-software developer with about $500K who can maintain integrations and market to German online sellers.
Ask the seller
- Which German accounting tools does it connect to, and what share of customers uses each?
- Why is listed ARR $126K when last month's revenue alone was $16.4K?
- Do customers expect support in German, and how is it handled today?
Growth plays
- Get listed in the integration marketplaces of the German accounting tools it connects to, where their users look for Stripe connectors.
- Recruit German tax advisers (Steuerberater) who keep books for online businesses as a referral channel, since they feel the pain of manual Stripe reconciliation.
- Add connectors for other payment processors German online sellers use, such as PayPal, to sell into the same customer base.
Oct 28Added to Acumen Wire