2025.02.16 - Online Business Acquisition Opps

Happy Sunday evening peeps!

We’ve got 2 ‘interesting finds’, and one 25 year old ‘solid’ business.

Digital Products for Mental Health Professionals – $142K SDE – Asking $300K – 2.1x

Listing Type (?): Interesting Find

This digital product business has generated over $500,000 in just seven months, selling worksheets, ebooks, and video courses tailored for mental health professionals. With a 13% returning customer rate and a growing paid newsletter subscription base, it's starting to build predictable recurring revenue.

Unlike most worksheet/ebook digital product businesses that rely on selling gimmicks, this one caters to a highly professional and specialized niche. Marketing is currently heavily reliant on paid Meta ads, but expansion into Google Ads and other platforms could unlock further growth.

I like what’s here for a growth marketer, or someone already in the mental health field.

[View Listing]

Motorsport-Inspired Apparel Brand – $225K SDE – Asking $300K – 1.1x

Listing Type (?): Interesting Find

This motorsport-inspired apparel brand has scaled rapidly, generating over $70K in monthly revenue. The print-on-demand model makes fulfillment easy, keeping operations lean and inventory risk-free. The brand has been heavily reliant on paid ads, which have driven fast growth, but the key question is whether a strong foundation exists for long-term branding.

The niche may still be untapped, but print-on-demand brands face competition easily. The buyer needs expertise in remarketing and community-building to retain customers and reduce reliance on acquisition costs. Expanding into organic social, influencer partnerships, or exclusive product drops could provide long-term defensibility.

A solid opportunity for someone experienced in scaling apparel brands beyond paid ads.

[View Listing]

Online Academy & Tutoring Platform – $161K SDE – Asking $545K – 3.4x

Listing Type (?): Solid!

With 25+ years in operation, this online education business has proven its staying power. It offers proprietary self-paced courses for standardized test prep (SAT, ACT, GRE, GMAT) along with tutoring services and college advising. The high margins and low owner involvement (5 hours per week) suggest a well-optimized operation.

The integration of tutoring services is a value-add, but with only $8K in expenses, it's unclear how those costs are structured—perhaps a referral model where tutors pay the business rather than being direct expenses. The proprietary course software could be both an asset and a potential limitation, as custom-built platforms often lack the flexibility of modern SaaS-based solutions.

That said, the business is profitable, automated, and scalable, with room for expansion. A strong opportunity for a buyer looking for a high-margin, low-maintenance digital education business.

[View Listing]