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830k SDE - Online Programming Courses

Online Programming Courses with 2.1M+ Students
Asking: $2.14M - TTM Profit: $830K - 2.6x
Listing Type (?): Solid
📸 Snapshot:
10+ years established in the online programming education space.
59 fully-owned courses with 2.1M+ enrolled students globally.
Proprietary AI tools automate voiceover, scripting, and course creation.
92% EBITDA margin — extremely high, even for digital businesses.
Built-in marketing assets: 50+ premium domains, 41K email list, YouTube channel (~100K subscribers).
âś… The Good:
Incredible Margins: 92% EBITDA margin reflects an efficient, highly profitable operation typical of a mature e-learning business.
AI-Driven Scalability: Proprietary AI course creation eliminates dependency on instructors or manual production.
Established Audience: Major YouTube presence, large opt-in list, and recognized brand in a competitive niche.
Fairly Valued: Asking price aligns well with profitability, operational simplicity, and long-standing track record.
⚠️ Watch Out:
Customer Acquisition Unknowns: There's no clear disclosure on how new students are acquired. Heavy organic SEO reliance is likely, which could pose a risk without diversified channels.
Seller Persona Risk: Although less critical for programming courses, there’s still some tie to the seller’s voice/persona. The licensing agreement helps but introduces a long-term continuity question.
Course Freshness: While the business touts AI-driven new course creation, it’s worth verifying how often and how effectively the course catalog is updated to stay competitive.
đź’ˇ Bottom Line:
A stable, well-established course business at a low valuation — enough to make you wonder if something’s missing. There’s a lot to like here, assuming everything checks out.
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