Espresso Machine Parts eCom – $230K Profit – $630K Asking – 1.63x + Inventory

Listing Type (?): Solid!

📸 Snapshot:

An online-only business selling espresso machine parts and specialty kitchen equipment, established in 2004 and now operating on Shopify. With 39% margins, ~$255K of inventory, and a solid reputation in a niche market, this one seems built for steady cash flow—not aggressive growth. Tariff-free inventory and a 20-year track record suggest an owner who’s optimized for reliability, not scale.

✅ The Good:

• Evergreen Niche: Commercial espresso machines are big-ticket items—$10K+—and the repair/parts market is both real and recurring.

• Attractive Price: At a 1.63x multiple with inventory included, this is priced below many lower-quality online businesses.

• Sourcing Advantage: Inventory was acquired pre-tariff and inflation—meaning built-in margin protection.

• Operational Improvements: Shopify + QuickBooks + ShipStation integration streamline fulfillment and bookkeeping.

⚠️ Watch Out:

• Unknown Ops: Who warehouses, packs, and manages the inventory? It’s not mentioned.

• Customer Profile Unclear: Are these DTC buyers or wholesale? Who’s driving the sales?

• Marketing Gaps: No evidence of paid traffic or broader brand-building—likely zero marketing strategy in place.

• Broker Signal: Listed by a traditional broker, not an online business specialist—could signal an older, conservative seller.

💡 Bottom Line:
I’d call this one stable—and potentially undervalued. It’s not flashy, but it’s been quietly printing cash for 20 years in a high-margin niche. The right operator could bolt on basic marketing and double revenue. If you can get clarity on who handles fulfillment and how scalable inventory logistics are, this could be a strong, overlooked acquisition.

[View Listing]